BTF’s new range of Lifeguard tees and hoodies take us back to the advertising campaigns of the 60’s and 70’s. Those old enough will recognize familiar fonts used on old beer, soup and soft drink packaging. Those young enough will appreciate the retro look and feel.
And without a doubt, everybody will recognize one of the world’s most beloved super heroes….a tribute tee which reflects the heroic deeds our Lifeguards perform by risking their lives to save the lives of total strangers.
Check out the new tees early available on-line and in-store early March with the hoodie range arriving for winter in early April.
]]>
